According to Po Yi, an advertising attorney with the New York firm of Venable LLP, "Nike realized that, after the IOC tightened the rules, they could no longer do ambush marketing." Click the button below and wait for a message from our Facebook bot in Messenger. Our editorial content is not influenced by any commissions we receive. © 2020 Complex Media, Inc. All Rights Reserved. A specific release date has not been announced but stay tuned for updates. SOLECOLLECTOR participates in various affiliate marketing programs, which means SOLECOLLECTOR gets paid commissions on purchases made through our links to retailer sites. A post shared by Complex Sneakers (@complexsneakers) on Feb 5, 2020 at 3:27pm PST. Ambush is no stranger to re-working classic Nike silhouettes. Ambush is no stranger to re-working classic Nike silhouettes. Nike is going for the gold in a new, unsanctioned event, ambush marketing, in which it associates itself with the summer games even though it has no … The monochromatic high-top is styled in all-pink (or fuchsia) premium leather, with tonal branding hits and dual-branded tags. As Nike’s man through and through, Jordan not only took the platform to rec… (Source: Flickr) It’s a bold move for an athlete to get involved with marketing in such a way, and the pay-off is huge. Perhaps the most striking design element is the rubber Swoosh branding, which not only applied to the quarters, but extends past the heel. Making its presence felt at Nike's New York Fashion Week forum was Tokyo-based label Ambush, which stole the show with an eye-catching execution of the iconic Dunk High. Last spring, the label delivered a high-top version of the Air Max 180 with a zipper shroud. UPDATE (09/30): Ambush founder Yoon Ahn has confirmed today that her Nike Dunk High collab is releasing sometime in December, but an exact date wasn't shared. Media controversy reigned when Michael Jordan, the face of Nike, used an American flag to cover rival company and official sponsor Reebok’s logo. Going Legit UPDATE (11/26): Prior to its scheduled launch next month, an official look at Ambush's upcoming Nike Dunk High collab has surfaced. Nike hasn't announced release details for the Ambush Dunk High, but we'll keep you posted as new details emerge here at Sole Collector. In 1992, the U.S basketball ‘dream team’ went to the Summer Olympics in sunny Barcelona.
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